Case Studies
Trusted to inform high-stakes decisions
We have delivered impact assessment and evaluation across host cities, national government entities, and major rights holders to support strategic hosting and investment decision-making.

Host Cities - Alula
We support host cities in measuring impact across various asset classes, including, events, assets and programmes, providing a clear view of how sport contributes to local economic outcomes. Developed a comprehensive impact framework to measure the economic, tourism and reputational value generated by AlUla’s sport events (international and local), assets (built infrastructure), and community programmes.

National Government Entities - UK Value of Events
We support government entities in assessing economic impact across national sports programmes, assessing event portfolios to understand their combined contribution to the wider economy. Engaged by UK Sport to assess the economic, social, reputational, and environmental impact of 12 government-funded major sporting events across the UK, culminating in a public facing report.

Rights Holders - Formula One
We work across rights holders to help them measure the full impact of individual and recurring events across economic, social, reputational, and commercial dimensions to support investment and hosting decisions. Commissioned to conduct a holistic impact assessment of three Formula One races. supporting host cities in evidencing economic benefits, reputational reach, and future hosting value for future host cities.